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Blogging is a concept that started in late 90s. It used to be a way to connect through an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog’s potential. Here are 5 reasons why you should be blogging, learning ways to monetize your blog and taking the internet by storm.
1. Blogging is simple.
The simplest way to get your information on the net is through blogging. No skills necessary! An average adult can read and type, or at least click a mouse.
It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.
2. Blogging is authentic.
In this day and age advertising saturate our lives and we question the credibility of everyone’s claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising.
Reading blogs about first-hand product use is like talking to people about their first-hand experience. All without having to meet them in person. Blogging allows your readers to connect with you on a personal level.
3. Blogging is free.
Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free.
Any opportunity for free time on the web is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.
I’ve been working on a course Blogging Bootcamp 101 for months. It’s a step-by-step guide with tips and strategies to find your niche, grow your blog and monetize your blog. I’m so excited about all the wonderful ladies signing up for the course.
Who doesn’t want to be paid for blogging? I know I do!
4. Blogging builds credibility.
As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs.
As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs.
As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.
5. Blogging builds your market.
Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is.
But you need not depend on Mom to increase your readership base.
Look into the following ways to build your market through blogging:
-By using your e-mail.
Today, blogging is overcoming e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site.
Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.
Although there are multiple options available for those looking to start their own newsletter or email marketing campaigns, I suggest Mailchimp.
Mailchimp is an online email marketing solution to manage subscribers, send emails, and track results. If you want to try Mailchimp, click here and get a FREE $30 credit!
-By using subscription.
An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blog site. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address.
Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.
-By understanding your readers.
Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared.
In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.
-By joining a blog network
A blog network is a network of blogs or maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc.
Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.
-By using RSS.
RSS is the fastest growing technology on the Internet today. It’s as simple as adding specific code to your website to ensure that each time you hit send on a blog post, it goes straight to your readers.
As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.
You can also do this with Mailchimp!
I want to let you in on a little secret of mine…
You can get the blog you’ve always wanted with spending only 5 minutes a day blogging. When I first started blogging, I learned everything from creating and marketing with this simple book. You can check it out here: 5 Minutes a Day Guide to BLOGGING: How To Create, Promote & Market a Successful Money Generating Blog (Business, Income & Social Media) (Volume 1)
If you liked this post, you may like “10 Tips to Running Your Blog Like a Business” and “How I Increased Twitter Followers 329% in 5 months”
Are you interested in starting a blog – getting traffic, income and subscribers? Get the tools you need to get started with my FREE eCourse: How to Start a Blog in 20 min. Sign up HERE for instant access.
WHAT ARE YOUR REASONS FOR BLOGGING? DID I COVER EVERYTHING? LET’S TALK ABOUT IT!